Which would you rather have: a regular old cell phone or a smart phone? A dial-up Internet connection or
wireless?
Consumers rapidly adopt new technologies into their daily lives and it's time to add multi-touch screens and surface tables to the list. Multi-touch screens use hand gestures like pinching, tapping and dragging to navigate on-screen content instead of a mouse, track pad or keyboard.
Microsoft's surface table is a large, sleek tabletop screen that responds to gestures and physical objects placed on the table. The surface table API is currently open only to business developers, so this technology is not as mainstream as the multi-touch technology used in consumer devices like the iPhone.
Here are a few unique capabilities - only possible with multi-touch screens and surface tables, and not possible with single touch or traditional computers:
1. Trigger content based on physical objects
Surface table technology delivers a unique experience where the physical and digital worlds blend. The table recognizes physical objects when they are placed on the screen. For example, in a science exhibit, a user might choose from models of all the different planets. If they place a model of the Mars on the table, the screen might populate with content like a first-person view of the Mars rover footage, or an interactive cross-section of the planet's structure.
2. Tailor layout for a better experience
Both multi-touch and surface table technology can help users tailor the screen layout to meet their preferences. movable, re-sizable windows allow users to place content where they can most easily see it. A shorter child might want to drag a content window to the bottom of the screen to view, while a six-foot tall adult can read and view content at a higher-level. It is also easy to zoom-in for greater readability, and there's no difference between a left-handed or a right-handed person's user experience.
3. Attract larger audiences
Interactive screens are cutting-edge and still very exciting to audiences. When used at a trade show or live event, a multi-touch screen or surface table is guaranteed to draw a crowd. If there are two booths side-by-side, one with a keyboard and mouse and one with a multi-touch screen, the people will all be gathered around the multi-touch screen exhibit. While both technologies are good for generating interest, the surface table especially, is easy for a group of viewers to gather around.
4. Drive deeper engagement with content
Not only do these screens draw a crowd, they also retain that crowd for a longer time than traditional computers. The medium provides an engaging experience that will resonate with users more than a static video kiosk, or a slide presentation with a fixed point of view. When visitors interact with the multi-touch screen or a surface table, they can customize their own experience and remain in control of which content they see. People who learn better by reading may choose to view text, while the visual learners can activate animations and video.
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